How Business Cards Can Affect Your Business? It might come a surprise that even in today’s modern and digital world, business cards are still used by many businesses. Well designed card is comparable to a good suit or office, while it isn’t necessary it showcase that you are genuine. Your business cards should serve as an extension of your business, one that reminds the holder to why they have your information in the first place. It is capable of turning a gateway for professional opportunities when customized to your personal brand. For being a small piece of paper, business cards carry lots of weight in it. Here are several tips that can help you in getting the right print. Number 1. Do not skimp on stock – reducing the thickness of paper used is among the simplest ways a printing shop make business cards more affordable. This is one aspect where you shouldn’t cut corners while the fiscal responsibility is an integral principle in any business. This is more than just a piece of paper, it’s lasting reminder of first impression to your customer.
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Flimsy piece of paper can be sending signal that the professional it represents is flimsy too. You want to convey success with your business cards even if you’re just getting started.
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Number 2. Size matters – the standard size for business cards are 2 x 3.5 inches and always stick with that. There are a lot of people these days who are trying to reinvent the wheel when it comes to the shape and size and therefore, they are trying to make the piece smaller, bigger, circular and so on. They’re likely to get cut in the event that they don’t fit to a holder or wallet while these cards may be memorable. Number 3. Include a visual cue – your card has to link back to memories of why and where they got your info and to who you are. If you or your company has a color scheme or pattern, then be sure to incorporate it. Say that you are in a business where you trade on your personality, then using a photo of you smiling to convey the winning personality that made you a success is going to be a good idea. Number 4. Just keep it simple – you should not over complicate things even with a color scheme or a photo serving as visual cue. Yes it is true that your business cards will represent you but it won’t speak for you. You do not want something requiring people to look for information that they need.